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Thursday, 29 August 2013

Coverage: Red Box and Green Box Food Review "World Buffet" Event

Coverage: Red Box and Green Box Food Review "World Buffet" Event



Kuala Lumpur, 29th August 2013- Red Box and Green Box Karaoke has carried out a food review event a few days ago (27th August 2013) and many media members as well as celebrities have attended the event to witness the launching of the all new international buffet in Red Box and Green Box.



Interview Session With The Chefs!
During the event, Red Box has invited a notable celebrity Chef, Bruce Lim who is a chef consultant to Lee Kum Kee. He presented his signature dishes along with Red Box and Green Box Chefs during the launch. Just in case you guys do not know yet, Chef Bruce Lim  is a Filipino-Chinese, which is often seen on Asian Food Channel Show. During the Food Review Event, he was interviewed regarding his experience throughout his career.
Some of the questions and answers during the event include as follow:
  • Chef Bruce Lim has learnt to cook in London.
  • It’s a new attempt for Lee Kum Kee now because it has finally approached western cuisine too. Previously, Lee Kum Kee mostly focuses in Chinese cuisine. Just like Red Box, now not only focuses in entertainment but also in providing a variety of international good food for the customers.
  • Best Food he has ever eaten was his grandmother’s steamed fish.
Red Box Chef was also interviewed regarding the launching of this international buffet. Anyway, in this international buffet, there will be many diversity of food from different countries such as Italian food, Brazilian food, Turkish food and etc.



Celebrities’ choices of food!
After the interview session with the chefs, there was also an interview session with the celebrities too. The celebrities who have attended the launch include foreign artiste such as Kim Jin Sung or known as JS (Korea), while the local artistes are Orange, Da.Mon.Ster, Kah Jun and a popular Malay drama actress Ezzaty Abdullah. They were basically asked regarding their favorite food and what type of food they would want to try out in Red Box. 
Below are some of the Q&A asked:

  • JS ( actor in Autumn Dihatiku)  despite being a Korean was able to speak fluent Malay. He stated that he likes Nasi Lemak very much.
  • Danny said that he would like to try out Mexican food.
  • Monkey D. from Da.Mon.Ster said that he would usually pile up a mountain of food during his “Cheong K” session. He would prefer Turkish food.
  • Esther preferred Korean food.
  • Kah Jun also spoke in Malay during the interview. He said that JS as a Korean can speak Malay, so as a Malaysian, he should try to demonstrate his fluency in Malay too.
  • Orange was interested in Brazillian food.



The Launching of Red Box Figurines!
In conjunction with the anniversary promotion, Red Box and Green Box also launched the release of figurines for collections. During the event, these figurines were given as souvenirs for the invited guests.



Demonstration of Chef Bruce Lim’s signature dish cooking! Celebrities were the assistants!
Immediately after the interview session, media members were invited to witness Chef Bruce Lim’s demonstration on how he cooks his signature dishes. The celebrities became the assistants for the “boss” Chef Bruce Lim and also have the chance to show off their hidden talents in cooking too.
Below are some of the photos during the demonstration of cooking:






Mouth-watering Delicacies From All Over the World!
Media members were given the chance to try out all of the new dishes introduced in the “World Buffet” at Red Box. The options for food are really a lot and all of them are from different countries. Let’s get a sneak peak at what you could expect from the buffet!




Apart from that, Red Box also organizes “Duck Fishing” during its anniversary promotion to all of visitors of Red Box and Green Box karaoke. Successful visitors will take home prizes worth up to RM 100,000.

Overall, it’s definitely something new and something you must try at Red Box. Check it out!

More detailed food review on the Red Box “International Buffet” will be posted in WLJack.com soon.


Below is the official press release for the event and Red Box & Green Box Anniversary Promotion:

[Official Press Release:]
Red Box and Green Box Karaoke Anniversary Promotion
< Together We Celebrate >
Promotion period:          19th August till 31st October 2013



Hip Hip Hurray! Red Box anniversary promotion starts now! On this occasion, Red Box would like to thank all its business partners, the media, record labels, also celebrities whether local or international, and all those who have contributed so much. Their support have brought another successful year for Red Box!

In conjunction with that, Red Box is currently holding its anniversary campaign with the theme ‘Together We Celebrate’. Promotion runs throughout August 19 to October 31, 2013.

One of the highlights of this campaign is the provision of "World Buffet" where Red Box has been working with Lee Kum Kee and Unilever Food Solutions to showcase cuisine from countries around the world, such as Italy, Korea, Japan, Indonesia, Mexico, Brazil and many more. "World Buffet" will be served on every Thursday, Friday & Saturday, from 6.30 pm until 10.00pm at any branch of Red Box and Green Box karaoke.

Lee Kum Kee Group is a food company which specialized in manufacturing oyster flavored sauce and a wide range of authentic Chinese and Asian sauces. They have produced more than 220 kinds of products with a distribution network in more than 100 countries and territories around the world. Lee Kum Kee has become a household name as Chinese enterprises and international brands which reflect quality and trust.

Therefore, Red Box and Green Box karaoke is excited to be able to work closely with Lee Kum Kee Group to launch its anniversary promotion's ‘International Buffet’ by using recipes from all over the world. Customer can simply enjoy a meal from Mexico, Philippines, Brazil, Italy and the rest of the world only by visiting Red Box and Green Box karaoke without having to travel abroad!

The campaign will be launched by Celebrity Chef Bruce Lim, who is a chef consultant to Lee Kum Kee. He is a Filipino-Chinese, which is often seen on Asian Food Channel show, who will be presenting his signature dishes along with Chef Red Box and Green Box at the launch.  The launch will also be witnessed by foreign artiste such as Kim Jin Sung or known as JS (Korea), while the local artistes are Orange, Da.Mon.Ster, Kah Jun and a popular Malay drama actress Ezzaty Abdullah.

Finally, to create a more lively celebration, Red Box also organizes games 'Duck Fishing' during its anniversary promotion to all visitors of Red Box and Green Box karaoke. Successful visitors will take home prizes worth up to RM100, 000!

“This is a quick contest. Customer only need one day, they enjoy karaoke and play at the same time and if they win the prize they can also bring home the prize immediately. This is one of our efforts in rewarding and appreciate customers for their support,” said Miss Valerie Choo, Managing Director of Red Box karaoke group.

To find out about the anniversary campaign Red Box and the Green Box, please visit: www.redbox.com.my

More detailed food review on the Red Box “International Buffet” will be posted in WLJack.com soon.

So, stay tuned.

Published by WLJack 华龙 for both loong-updates.blogspot.com & wljack.com.



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